On October 20th, RISE has been released. RISE is a program for developing musicians and elevate their platform’s promotional assets.
“We have the biggest distribution system in the world for streaming music so why not use that to help young artists.” – Troy Carter, Spotify’s Global Head Of Creator Services
Troy Carter revealed that Spotify isn’t interested in owning copyrights and will not receive touring and merchandise profits from the artists. The RISE roster is mainly for indie and unsigned artists, but will open doors for major artists. Carter declared that RISE will support 16 upcoming artists yearly and include four new artists every few months.
What do you guys think? Can RISE help develop indie and unsigned artists’ career? Let us know in the comment section down below.