On June 14th, it’s been announced that Pandora has collaborated with Snapchat in efforts to make song discovery more accessible. Pandora users will be capable of sharing their favorite songs with their friends on Snapchat. Also, in the coming weeks, Pandora consumers can start using a ‘Share on Snapchat’ option while listening to songs via animated song cards.
"This will be a powerful and comprehensive social integration with music. The Snapchat product experience and user base are primed for sharing, and our collaboration will provide a creative and compelling way to discover and enjoy music in a way that's intuitive to Snapchatters." – Chris Phillips, Pandora’s Chief Product Officer
"We're always looking for more ways to bring Snapchat into the world and the world into Snapchat. With their vast music library, Pandora's partnership with Snap Kit will help us make it easier and more fun for Snapchatters to share the music they love." – Jacob Andreou, Snap’s VP of Product
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