

SoundCloud & Noisey Join Up! | MUSIK !D TV NEWS
SoundCloud and Noisey have decided to collaborate on a new digital singles sequence meant to promote independent musicians. The new singles will be debuted exclusively on both SoundCloud and Noisey along with additional editorial, content and playlist support. To be qualified to participate, musicians must be a member of SoundCloud’s invite-only direct monetization project, SoundCloud Premier. "SoundCloud is the foundational partner for artists today, and we are passionate ab


SoundCloud Partners With AppNexus! | MUSIK !D TV NEWS
SoundCloud is now collaborating with AppNexus! On June 1st, it was reported that the two companies have settled a deal, which will submit SoundCloud’s audio and video to sponsors programmatically through the AppNexus Marketplace. Promoters can purchase 15 and 30-sec pre-roll and in-feed audio/video spots from SoundCloud through a free marketplace real-time auction or exclusive deals. SoundCloud’s ad-promoted offering is accessible in 9 markets. “SoundCloud is the first place


SoundCloud Puffs Up Premiere! | MUSIK !D TV NEWS
On March 8th, SoundCloud made an announcement about their extension of its invite-only Premier monetization and advancement platform for inventors, which contains marketing and promotional options. Premier inventors are able to be on the “Fresh Pressed”, a new music element on SoundCloud’s homepage. Also, the creators can have limelight promotions through SoundCloud social media channels, email newsletter inductions, platform-wide promo posts. Furthermore, these musicians wil


SoundCloud Delivers Massive Blow To Twitter! | MUSIK !D TV NEWS
On February 23rd, Twitter announced that they lost nearly $70 million they invested in SoundCloud, $66.4 million to be exact. Why did this happen? In early 2017, SoundCloud was running low on money and was unable to increase their finances. In August 2017, SoundCloud established a deal from the Raine Group and Singapore’s Temasek, plus a $170 million fund. Unfortunately, they have to let go of their original investors and CEO, Alexander Ljung. SoundCloud’s profit was $700 mil


FCC Rolls Back Net Neutrality! | MUSIK !D TV NEWS
On December 14, the Federal Communication Commission’s vote to withdrawal Obama-era net neutrality order. This decision has been highly criticized by the public because it will dramatically affect the internet. Without Net Neutrality, broadband providers are recalled from preventing websites or gather tolls for quicker access. “Net Neutrality is crucial to keeping the web a vibrant and powerful place that fosters innovation. Eliminating these protections not only reduces cons


The SoundCloud Check-In! | MUSIK !D TV NEWS
After the whole mayhem about SoundCloud closing down, it seems that they need more than $170 million, which is how much they have in their emergency stash. Alexander Ljung, former CEO of SoundCloud, suggested a sober forecast for advisability. In July, it has been reported that 173 employees was let go and shut down offices across the world. SoundCloud Go has been unsuccessful due to low subscription count. German regulators believed that SoundCloud will be in a unfortunate p


SoundCloud Plays Game of Thrones | MUSIK !D TV NEWS
After the madness of SoundCloud ending its service, it's been revealed that the company is here to stay. There were some alterations with the guard, so they hired a new chief operating officer, Kerry Trainor. Alexander Ljung, co-founder of Soundcloud, bumped up to a new position as the Chairman of SoundCloud. Eric Wahlforss, another co-founder, is upgraded to the Chief Product Officer.
"Now in its 10th year, I'm proud to say SoundCloud stands as an indispensable part of glo


SOUNDCLOUD FIGHTS FOR SURVIVAL | MUSIK !D TV NEWS
We at Musik !D TV have voiced our concern for SoundCloud's future after they laid off 40 percent of its staff and closed their San Francisco and London offices. Now, there's no need for us and fellow musicians to be concerned because SoundCloud may be selling stakes to two major investors. Bloomberg reported that Raine Group, a boutique bank who invested in Vice Media Inc.and advised Softbank Group Corp. on its acquisition of Sprint Corp.; and Temasek Holdings, Singapore’s st

MUSIK !D TV NEWS | Predicting The Fall of SoundCloud
From social network to streaming platform, SoundCloud has been through some serious peaks and valleys! Last year, Tuko and Dave dissected SoundCloud’s business models and what it means for us as artists in the episodes A Closer Look at Soundcloud and Can You Really Make Money on Soundcloud? Today, we’re predicting what may happen to the streaming platform by the end of 2017. Let us know what you think about SoundCloud’s fate in the comment section below. #soundcloud #musicst

MUSIK !D TV NEWS | SoundCloud Cuts 40% Of The Company
Based on an article published by Business Insider on July 6, 2017. This week, SoundCloud co-founder, Alexander Ljung, released a letter stating that they will be slashing 40% of its workforce to cut costs. Watch the episode to find out more. #SoundCloud #AlexanderLjung